On April 5th – 8th, PlanToys had the opportunity to participate in the Kind + Jugend ASEAN trade show at BITEC, Bangkok. At the event, Ms. Nilobon Kijkrailas, PlanToys Brand & Marketing Communication Manager, was asked to sit on a panel to discuss "How does BCG Model trend create sustainability for the toy business?" with M.R. Sudhipanee Yukol, Executive Director at Thailand Marketing Association of Thailand (MAT).
“With our vision & mission since day one, we want to create a ‘Better Kids, Better World through Sustainable Play. To accomplish our mission, we must integrate sustainability as part of our core business strategy throughout all our operations. At PlanToys, all the key elements of a sustainable business are there.” Nilobon shared.
Additionally, PlanToys took home some hardware at the Innovation Award competition during the event. The Pull Along Hedgehog won the Innovation Award for the World of Kids Toys category. In addition, the Rubber Convertible Boat was selected as a nominee and runner-up in the same category. We are very proud of our sustainable design and the recognition of play value our products have received from industry and parenting experts.
Who can guess which PlanToys product it comes from?
Tada! Build a Face!
We always value the resources we have and never waste anything.
